{
  "schemaVersion": 1,
  "provider": {
    "name": "Prequel",
    "type": "Organization",
    "description": "Prequel is a Melbourne-based design consultancy working with small businesses and teams on digital products, services and AI.",
    "id": "https://prequeldesign.com/#organization",
    "url": "https://prequeldesign.com/"
  },
  "contact": {
    "url": "https://prequeldesign.com/contact/"
  },
  "reviewOnly": false,
  "services": [
    {
      "id": "websites-digital-experiences",
      "title": "Websites and digital experiences",
      "route": "/services/websites-digital-experiences/",
      "description": "Plan a new website or revise an existing one. The work covers content structure, navigation and key journeys for the things people need to find or do.",
      "fits": [
        "A website needs clearer structure, content or navigation.",
        "Key pages or journeys need to be tested before development."
      ],
      "outputs": [
        "Content and navigation recommendations",
        "Key page designs and prototypes",
        "Test findings and design notes for development"
      ],
      "url": "https://prequeldesign.com/services/websites-digital-experiences/"
    },
    {
      "id": "strategy-discovery",
      "title": "Strategy and discovery",
      "route": "/services/strategy-discovery/",
      "description": "Discovery workshops and a review of your existing research help your team agree what the project needs to address and prepare a brief for research or design.",
      "fits": [
        "The team needs an agreed brief or project direction.",
        "An idea needs investigation before design or development."
      ],
      "outputs": [
        "A synthesis of existing evidence and unanswered questions",
        "Agreed priorities and scope",
        "A brief for the next research, design or prototype work"
      ],
      "url": "https://prequeldesign.com/services/strategy-discovery/"
    },
    {
      "id": "ux-research",
      "title": "UX research",
      "route": "/services/ux-research/",
      "description": "Find out how people use your product or service and where they struggle. Tino plans and runs interviews and usability tests, then analyses the findings and recommends improvements.",
      "fits": [
        "The team needs to understand how people approach a task.",
        "A proposed design depends on assumptions about what users need."
      ],
      "outputs": [
        "A research plan linked to the team's questions",
        "Findings from the agreed interviews or tests",
        "Design recommendations with supporting observations"
      ],
      "url": "https://prequeldesign.com/services/ux-research/"
    },
    {
      "id": "service-workflow-design",
      "title": "Service and workflow design",
      "route": "/services/service-workflow-design/",
      "description": "Look at how customers and staff move through a service, including the forms, systems and handovers. Map the work and use a prototype to try proposed changes.",
      "fits": [
        "A customer journey crosses several teams or tools.",
        "Staff work around unclear handovers or re-enter information."
      ],
      "outputs": [
        "A map of the current and proposed service",
        "Designs for agreed forms, handovers and review steps",
        "A prototype or recommendations for implementation"
      ],
      "url": "https://prequeldesign.com/services/service-workflow-design/"
    },
    {
      "id": "product-design-prototyping",
      "title": "Product design and prototyping",
      "route": "/services/product-design-prototyping/",
      "description": "Turn a product idea or an existing feature into flows, screens and a prototype. Test the key tasks with users before planning the build.",
      "fits": [
        "A product idea or feature needs to be designed and tested before development.",
        "Key tasks need testing before development planning."
      ],
      "outputs": [
        "User flows and interface designs",
        "A prototype for the agreed tasks",
        "Findings and recommendations for the next build"
      ],
      "url": "https://prequeldesign.com/services/product-design-prototyping/"
    },
    {
      "id": "ai-discovery-implementation",
      "title": "AI discovery and implementation",
      "route": "/services/ai-discovery-implementation/",
      "description": "Assess where AI could help your business and plan how to implement it. Look at the tasks, information and tools involved, and what people would need to check. A workshop, prototype or implementation project is agreed to suit the work.",
      "fits": [
        "The team needs to understand where AI may help before committing to a tool or pilot.",
        "A workflow needs clear human judgement and review points."
      ],
      "outputs": [
        "A view of the workflow, opportunities and constraints",
        "A practical plan for investigation, design or a pilot",
        "Human review and decision points for the proposed work"
      ],
      "url": "https://prequeldesign.com/services/ai-discovery-implementation/"
    }
  ]
}